Mammograms aren’t scary—breast cancer is. But getting people to book their screenings? That takes more than pink ribbons and reminders. Enter Mammo Monster, a campaign smashing screening myths while proving that we know how to make healthcare marketing that makes a difference.
Journal Ad
Designed to reach both patients and providers, this journal ad reinforced the Mammo Monster campaign’s mission—turning outdated fears into lifesaving action while showcasing our knack for creative that’s actually creative.
MammoMonster.com
Part breast cancer awareness, part self-promotion, MammoMonster.com turns fear into action with an interactive experience, testimonials, factoids, shareable plushies, and a donation to The Pink Agenda for every monster “caught.”
visit the site
Banner Ads
From eye-catching awareness to interactive to retargeting that keeps the Mammo Monster lurking in all the right places, this series of banner ads makes mammogram reminders impossible to ignore.
Awareness Kit
Packed with shareable tools, from digital stickers and mobile phone wallpaper to printable reminders, the Mammo Monster Awareness Kit gives patients and providers everything they need to spread the message—because awareness only matters if it leads to action.
Posters and Plushies
With eye-catching posters and a limited-edition plushie pair designed to be kept and shared, we’re turning awareness into engagement. After all, the best reminders are the ones you can actually hold onto.
Social Media
From playful Instagram posts to LinkedIn thought leadership, the Mammo Monster social campaign was tailored to each platform—grabbing attention, busting myths, and turning passive scrolling into click-throughs.
Awards won:
Coming soon — fingers crossed!
