stylized graphic with mother on laptop and children jumping on bed behind her

We are SFC Group, a healthcare marketing and communications agency with a single rallying cry...

ALL FOR ONE

ONE TEAM

SFC Group is an award-winning healthcare marketing and communications agency with an unrivalled commitment to white-glove service. Our team of savvy healthcare executives are sophisticated, fearless, and clever when it comes to meeting your business challenges head on with unique solutions tailored to your needs. No job is too small or too big. We’re the one team to get it done.

stylized graphic with photo of man and woman looking at a smart phone
stylized image of a woman standing talking to two men in an office

ONE DREAM

As a team of agency all-stars, we share a common goal: to be the best part of our clients’ day by consistently delivering strategic counsel, killer creative, and seamless execution. We believe that going above and beyond is the only way to go. Can’t is simply not part of our vocabulary.

ONE-STOP-SHOP

With unsurpassed experience across all aspects of healthcare communications, SFC Group is large enough to provide the full scope of integrated resources yet nimble enough to meet the changing needs of our clients. As a 100% virtual agency, we’re not limited by state lines when it comes to assembling a team of top talent. We’ve mastered not only the art of telecommuting, but telecollaboration to shatter expectations.

Strategic brand and business planning

SFC Group’s experience spans pharmaceuticals, medical devices, diagnostics, and healthcare systems. From iconic legacy brands to small start-ups, global enterprises to hometown healthcare systems, SFC Group delivers deep strategic insights to support a personalized path to success for each client. The antithesis of big-box agencies and cookie-cutter campaigns, SFC Group dares to be different when approaching go-to-market strategy, messaging, positioning, and value propositions.

Creative concepting and brand identity

Killer creative? Check. Compelling copy? Check. Seamless execution? Check! From concepting and campaign ideation to branding and identity systems that deliver an impactful brand experience across all marketing channels, our goal to is to give you goosebumps.

Media strategy, buying, and placement

Seamless integration of media with brand marketing and creative development provides the best opportunity to influence customer attitudes and behaviors. From tailored niche industry publications to highly targeted consumer outlets and everything in between, we create custom media campaigns designed to maximize dollars and exceed KPIs.

Event marketing

From sales meetings and symposia to national conventions and local community events, we engineer an unforgettable experience that optimizes engagement with your target audience to move the needle for your organization – either in person, or in today’s environment, online. We start with theme development and logistics and see it all the way through to showtime to ensure a positive result.

Digital strategy and tech development

Digital is fast becoming a channel of choice. We make sure your target audience can connect with you in the digital spaces they inhabit. From a great user experience to keep people on your website, to strong SEO to drive organic traffic and continuously tested SEM that adapts in real time, to effective social media campaigns and compelling content marketing, we capture and convert customers to build your business.

Analytics and CRM

From setting the right metrics to measure to continuously refining and adapting tactics for optimal performance, we look at all things – big and small – to optimize every tactic.

HCP and patient communication

Driving awareness and adoption with HCPs and patients is best achieved with highly tailored materials across both print and digital channels, from brochures and videos to speaker bureaus and nurture programs, all informed by effective market research.

DTC communication

Effective DTC communication starts with research and planning to hone messaging appropriate for a variety of platforms including online, radio, direct mail, point of care, and social outreach. Advocacy campaigns and joint partnerships are another avenue for connecting with consumers that we can help facilitate.

Production Studio Z

Studio Z provides clients with a cost-effective solution for basic design updates such as ad resizing and the creation of postcards, premiums, posters, internal signage, and banners.

Think we’re the one for you? Let's talk.

ONE OF A KIND

As one team with one dream, we treat every client as if they're our only client. If you're looking for an agency relationship that acts as a seamless extension of your internal team, look no further. We could be the one for you.